Best fit
Who should shortlist this first
- Marketing Automation buyers
OneSignal is a customer messaging platform specializing in push notifications, email, SMS, and in-app messaging, serving over a million developers and businesses with a generous free tier.
Pricing
$0-99+ / month
Reviews
2,000+
Founded
2014
Team Size
201-500 employees
4 months free for startups
OneSignal is the market-leading push notification and messaging platform, serving over 1 million developers and businesses. The platform supports web push, mobile push, email, SMS, and in-app messaging with powerful segmentation, automation, and A/B testing capabilities.
Known for its developer-friendly API and generous free tier, OneSignal makes it easy to implement cross-channel messaging without building infrastructure from scratch. The platform handles the complexity of device token management, delivery optimization, and cross-platform compatibility.
OneSignal serves companies ranging from indie developers to enterprise brands, with particular strength in mobile-first businesses. The platform's Journeys feature enables automated multi-step messaging workflows triggered by user behavior.
$0-99+ / month
Free: Unlimited push notifications, basic features
Growth: Starting at $9/month - Email, advanced analytics
Professional: Starting at $99/month - Advanced segmentation, A/B testing
Enterprise: Custom - SLA, dedicated support, compliance
Best fit
Buyer teams
Commercials
Pricing
$0-99+ / month
Reviews
2,000+
Founded
2014
Team Size
201-500 employees
Procurement
Ecosystem
Alternatives
Trust
Executive scan
OneSignal is a marketing automation product positioned for buyers that want stronger context around pricing, category fit, and real-world proof before committing to a shortlist.
How should buyers evaluate this profile?
Start with category fit, pricing posture, and buyer proof. Then confirm rollout support and procurement readiness directly with the vendor.
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