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Drip is an ecommerce-focused marketing automation platform providing email, SMS, and on-site experiences powered by customer data and shopping behavior.
Pricing
$39-154+ / month
Founded
2013
Team size
51-200 employees
Headquarters
Minneapolis, Minnesota
Preview from drip.com
At a glance
Pricing model
Tiered plans
Try before you buy
Free trial · Free plan
Integrates with
ShopifyBigCommerceWooCommerceFacebook Custom AudiencesJudge.me+5
About Drip
Drip provides marketing automation built specifically for e-commerce brands. It unifies customer data from Shopify, WooCommerce, BigCommerce, and other platforms to power personalized email and SMS campaigns.
Pre-built automation workflows handle abandoned carts, welcome series, post-purchase, win-back, and browse abandonment. Revenue attribution tracks exactly how much each campaign generates.
Dynamic segmentation groups customers by purchase behavior, browsing activity, and engagement. On-site forms and pop-ups capture leads with behavior-triggered display rules.
Drip targets growing e-commerce brands (typically $1M-$50M revenue) who have outgrown basic email platforms and need sophisticated automation driven by shopping behavior data.
Procurement & Fit
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Pricing
Commercial model
Pricing model: Tiered plans
Free trial: Yes
Free plan: Yes
Contract minimum: Not specified
Procurement
Purchasing & legal
The vendor hasn’t added purchasing & legal details yet.
Fit
Best-fit company size
Company-size fit has not been specified yet.
Buyer Fit & Positioning
Implementation & Procurement
Commercial Fit & Ecosystem
Proof, Outcomes & Momentum
Alternatives, Migration & Buyer Objections
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Drip
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