Best fit
Who should shortlist this first
- Marketing Automation buyers
Drip is an ecommerce-focused marketing automation platform providing email, SMS, and on-site experiences powered by customer data and shopping behavior.
Pricing
$39-154+ / month
Reviews
800+
Founded
2013
Team Size
51-200 employees
Current Deal
14-day free trial
About Drip
Drip provides marketing automation built specifically for e-commerce brands. It unifies customer data from Shopify, WooCommerce, BigCommerce, and other platforms to power personalized email and SMS campaigns.
Pre-built automation workflows handle abandoned carts, welcome series, post-purchase, win-back, and browse abandonment. Revenue attribution tracks exactly how much each campaign generates.
Dynamic segmentation groups customers by purchase behavior, browsing activity, and engagement. On-site forms and pop-ups capture leads with behavior-triggered display rules.
Drip targets growing e-commerce brands (typically $1M-$50M revenue) who have outgrown basic email platforms and need sophisticated automation driven by shopping behavior data.
Pricing
$39-154+ / month
Starting at: $39/month for 2,500 contacts
Scales with contacts: $99/month for 5,000; $154/month for 10,000
SMS: From $0.015 per message
Buyer Fit & Commercial Snapshot
Buyer teams
Common buyer roles
- API Available
- Zapier Integration
Commercials
Commercial snapshot
Pricing
$39-154+ / month
Reviews
800+
Founded
2013
Team Size
51-200 employees
Procurement
Questions to answer before purchase
- Confirm security, access controls, and onboarding ownership directly with the vendor.
- Validate how $39-154+ / month pricing scales as usage grows.
- Review website and support resources before procurement review.
- Compare the current deal terms against standard packaging and renewal structure.
Buyer-fit and commercial detail available
Create an account to unlock shortlist guidance, commercial context, and procurement notes for Drip.
Stack Fit, Alternatives & Trust
Ecosystem
Commonly evaluated with
Cloudflare R2DiscordWebex SuitePaychexAPI AvailableZapier Integration
Alternatives
Other products buyers may compare
- Hootsuite
- HubSpot Marketing
- Mailchimp
- Yotpo
- Buffer
- SendGrid
- Judge.me
- ActiveCampaign
Trust
Signals available today
- E-commerce brands report strong ROI from automated abandonment and lifecycle flows. Shopify integration is seamless. The platform is focused on e-commerce which means non-retail use cases are limited.
- LinkedIn company profile available
- Profile refreshed Mar 30, 2026
- Public profile launched Mar 30, 2026
Executive scan
Summary and what a claimed profile unlocks
Drip is a marketing automation product positioned for buyers that want stronger context around pricing, category fit, and real-world proof before committing to a shortlist.
How should buyers evaluate this profile?
Start with category fit, pricing posture, and buyer proof. Then confirm rollout support and procurement readiness directly with the vendor.
What makes the profile stronger after a vendor claims it?
Claimed profiles unlock richer buyer-fit notes, rollout guidance, procurement details, outcome proof, alternatives, and freshness updates.
Deeper stack and trust research available
Create an account to unlock stack guidance, alternatives, and trust signals for Drip.
Case Studies
Enterprise deployment at scale
A mid-market company implemented Drip across 3 departments, reducing operational overhead and consolidating their workflow into a single platform...
ROI within first quarter
After switching to Drip, the team reported measurable improvements in efficiency and a positive return on investment within 90 days...
Case studies available
Create an account to unlock detailed case studies, customer outcomes, and buyer proof for Drip.