Trust
Security & compliance
The vendor hasn’t added security or compliance details yet.
Mobile app API shielding platform protecting mobile backends from unauthorized clients, bots, and tampering through runtime attestation.
Pricing
$198 / month
Founded
2007
Team size
11-50 employees
Headquarters
Edinburgh, UK
At a glance
Best for
CISO, VP Engineering
Pricing model
Tiered plans
Try before you buy
About Approov
Approov is a mobile app and API security platform that uses runtime app attestation to ensure only genuine, untampered apps on safe devices can access backend APIs, blocking bots, scripts, tampered clients and MITM attacks. It also protects API keys dynamically. It targets mobile-first businesses in fintech, retail, healthcare and any org exposing APIs to mobile clients.
Pricing
$198 / monthPricing
Updated Aug 2026| Offering | Price | Billing terms |
|---|---|---|
| PlanPublished entry price | $198 / month | Starting price |
Buyer Fit & Positioning
Procurement & Fit
Structured facts from the vendor to help your security, finance, and procurement reviews move faster.
Pricing
Commercial model
Pricing model: Tiered plans
Free trial: Yes
Free plan: No
Contract minimum: Not specified
Procurement
Purchasing & legal
The vendor hasn’t added purchasing & legal details yet.
Fit
Best-fit company size
Company-size fit has not been specified yet.
Implementation & Procurement
Commercial Fit & Ecosystem
Proof, Outcomes & Momentum
Alternatives, Migration & Buyer Objections
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Approov
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