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StackAdapt vs The Trade Desk

StackAdapt logo
StackAdaptDisplay Advertising Platforms
CustomPublished price
The Trade Desk logo
The Trade DeskProgrammatic Advertising
CustomPublished price
StackAdapt logo
StackAdapt
Display Advertising Platforms

Programmatic advertising and retargeting.

The Trade Desk logo
The Trade Desk
Programmatic Advertising

Independent demand-side platform.

Overview
CategoryDisplay Advertising PlatformsProgrammatic Advertising
What it isStackAdapt is a programmatic advertising platform combining display, native, video, CTV, audio, and email channels with AI-powered retargeting and first-party data activation.The Trade Desk is a leading independent DSP for managing programmatic campaigns across CTV, display, video, audio, and digital out-of-home with transparency and open integration.
Pricing
Published priceCustom
Programmatic DSP with usage-based pricing tied to ad spend; no public dollar figures. Five tiers (Basic self-serve, Grow, Scale, Accelerate, Enterprise) offering self-serve, manag…
Custom
The Trade Desk publishes no rate card. It is priced as a platform take rate on gross media spend (widely reported around 15-20%), plus variable data and optional feature fees that…
Pricing modelUsage-basedUsage-based
Free optionsNo free plan · No free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20142009
Team size501-1000 employees5001-10000 employees
HeadquartersToronto, CanadaVentura, California

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