SpyFu is a competitive intelligence tool for digital marketers that reveals competitors' most profitable keywords, ad campaigns, backlink strategies, and SEO history.
Technology profiling tool that identifies software stacks used by websites, useful for competitive technology analysis.
SpyFu + Wappalyzer can move into a shared evaluation.
| Vendor 1 SpyFu Competitive Intelligence SEO and PPC competitive research. | Vendor 2 Wappalyzer Competitive Intelligence Find out what websites are built with | |
|---|---|---|
| Overview | ||
| Category | Competitive Intelligence | Competitive Intelligence |
| What it is | SpyFu is a competitive intelligence tool for digital marketers that reveals competitors' most profitable keywords, ad campaigns, backlink strategies, and SEO history. | Technology profiling tool that identifies software stacks used by websites, useful for competitive technology analysis. |
| Pricing | ||
| Price | $39+ / month | $99+ / month |
| Pricing model | Tiered plans | Tiered plans |
| Free options | Not available | Free plan, Free trial |
| Company | ||
| Founded | 2005 | 2010 |
| Team size | 11-50 employees | 11-50 employees |
| Headquarters | Scottsdale, Arizona | Melbourne, Australia |
