Future of SoftwareStart Survey

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SmartyAds vs Tapjoy

People
SmartyAdsProgrammatic Advertising
TapjoyNative Advertising
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Price
Published entry price
$1,000+per month

Programmatic Advertising

Annual estimate10 people, entry price
$12,000+
Flat rate
Offer
No offer right now
No offer right now
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Programmatic Advertising

Overview
Focus
Programmatic Advertising
Native Advertising
Product
SmartyAds is a full-stack programmatic advertising platform offering DSP, SSP, and ad exchange with real-time bidding across display, video, native, and CTV.
ironSource-owned mobile advertising and app monetization platform for rewarded ads.
Headquarters
New York, New York
San Francisco, California
Company size
51-200 employees
201-500 employees
Founded
2013
2007
Pricing details
Plan
Published entry price
Published rate
$1,000+ / month
Billable seats
Flat rate
Pricing source
Source updated
Nov 1, 2026
Oct 30, 2026

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Programmatic Advertising