Simpli.fi vs Viant
Simpli.fiProgrammatic Advertising
CustomPublished price
ViantProgrammatic Advertising
From $3,000 / moPublished price
Simpli.fi Programmatic Advertising Connect digital intent with real-world movement | Viant Programmatic Advertising Omnichannel DSP with CTV focus. | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Programmatic Advertising |
| What it is | Programmatic advertising platform specializing in localized CTV and OTT advertising with unstructured data targeting for agencies and media companies. | Viant is a self-service omnichannel DSP with strong CTV capabilities, enabling brands and agencies to plan, execute, and measure programmatic campaigns across streaming TV. |
| Pricing | ||
| Published price | Custom No public list price. Simpli.fi (Advantage platform) is quoted per campaign and charges platform and data fees as a percentage of total media spend on a transparent, non-arbitrage… | From $3,000 / mo Viant's Adelphic omnichannel DSP offers a flat SaaS subscription of $3,000 per log-in per month (12-month minimum), independent of media spend, in addition to the traditional perc… |
| Pricing model | Custom quote | Flat rate |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2010 | 2021 |
| Team size | 201-500 employees | 501-1000 employees |
| Headquarters | Fort Worth, TX | Irvine, California |