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Recast vs Robyn MMM

Recast logo
RecastMarketing Mix Modeling
CustomPublished price
Robyn MMM logo
Robyn MMMMarketing Mix Modeling
FreePublished price
Recast logo
Recast
Marketing Mix Modeling

Marketing mix modeling for modern brands.

Robyn MMM logo
Robyn MMM
Marketing Mix Modeling

A New Generation of Marketing Mix Modeling

Overview
CategoryMarketing Mix ModelingMarketing Mix Modeling
What it isRecast provides accessible marketing mix modeling that helps brands understand incremental impact of marketing spend across channels.Meta's open-source marketing mix modeling package for data-driven attribution.
Pricing
Published priceCustom
No public pricing for the core MMM platform; enterprise custom quotes (an ancillary GeoLift testing offering is cited from ~$100/mo, but the main product is quote-only). Contact s…
Free
Robyn is Meta's open-source (MIT) Marketing Mix Modeling package; free to download and run, with no paid tier or hosted commercial edition.
Pricing modelCustom quoteFree
Free optionsNo free plan · No free trialFree plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20202021
Team size11-50 employees5000+ employees
HeadquartersNew York, New YorkMenlo Park, CA
Featured clientsDTC brands, E-commerce, Consumer brandsNot available

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