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PhishLabs vs Tracer

People
PhishLabsDigital Adoption Platforms
TracerBrand Protection
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Price
Usage-based

Digital Adoption Platforms

Annual estimate10 people, entry price
Usage-based
Offer
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Digital Adoption Platforms

Overview
Focus
Digital Adoption Platforms
Brand Protection
Product
Fortra-owned digital risk protection platform providing brand impersonation detection, takedowns, and threat intelligence across digital channels.
Tracer provides AI-driven brand protection technology that helps companies detect and remove counterfeit products, unauthorized use, and IP infringement across digital channels.
Headquarters
Charleston, South Carolina
New York, New York
Company size
201-500 employees
51-200 employees
Founded
2008
2013
Pricing details
Published rate
Usage-based
Source updated
Oct 29, 2026
Oct 29, 2026

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Digital Adoption Platforms