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MediaMath vs Smadex

MediaMath logo
MediaMathProgrammatic Advertising
CustomPublished price
Smadex logo
SmadexDisplay Advertising Platforms
MediaMath logo
MediaMath
Programmatic Advertising

Programmatic marketing platform.

Smadex logo
Smadex
Display Advertising Platforms

AI-Powered DSP Engineered for Growth

Overview
CategoryProgrammatic AdvertisingDisplay Advertising Platforms
What it isMediaMath is a demand-side platform for programmatic media buying with omnichannel support, audience management, and optimization across display, video, mobile, and CTV.Mobile DSP with machine learning optimization for user acquisition and retargeting campaigns across mobile inventory.
Pricing
Published priceCustom
Now 'MediaMath by Infillion' after Infillion acquired the DSP out of bankruptcy in 2023 and relaunched it. Enterprise DSP with negotiated platform/media fees; no public pricing. R…
No public rate card. Smadex is a managed/self-serve mobile DSP billed on media models negotiated per campaign (CPM, CPC, CPI, CPA, CPCV, CPV, revshare/ROAS). No published minimum…
Pricing modelCustom quoteNot available
Free optionsNo free plan · No free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded20072013
Team size201-500 employees51-200 employees
HeadquartersNew York, New YorkBarcelona, Spain

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