LiquidM vs MediaMath
LiquidMConnected TV Advertising
CustomPublished price
MediaMathProgrammatic Advertising
CustomPublished price
LiquidM Connected TV Advertising The AI-Powered Advertising Platform Powering Attention, Quality and Outcomes | MediaMath Programmatic Advertising Programmatic marketing platform. | |
|---|---|---|
| Overview | ||
| Category | Connected TV Advertising | Programmatic Advertising |
| What it is | Programmatic advertising platform with DSP and creative management for mobile and connected TV. | MediaMath is a demand-side platform for programmatic media buying with omnichannel support, audience management, and optimization across display, video, mobile, and CTV. |
| Pricing | ||
| Published price | Custom Rebranded: LiquidM DSP was acquired by Smart AdServer and, as of June 2025, is fully unified under the Equativ brand; it no longer sells as a standalone 'LiquidM' product. Program… | Custom Now 'MediaMath by Infillion' after Infillion acquired the DSP out of bankruptcy in 2023 and relaunched it. Enterprise DSP with negotiated platform/media fees; no public pricing. R… |
| Pricing model | Custom quote | Custom quote |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2010 | 2007 |
| Team size | 51-200 employees | 201-500 employees |
| Headquarters | Berlin, Germany | New York, New York |