Latana vs Red Points
LatanaBrand Tracking Software
From €7,900 / yrPublished price
Red PointsBrand Protection
CustomPublished price
Latana Brand Tracking Software Speak to real consumers, get reliable data and gain insights that matter. | Red Points Brand Protection AI-powered brand protection. | |
|---|---|---|
| Overview | ||
| Category | Brand Tracking Software | Brand Protection |
| What it is | AI-powered brand tracking platform for measuring awareness, consideration, and perception. | Red Points is an AI-powered brand protection platform that detects and removes counterfeit products, unauthorized sellers, and brand impersonation across digital channels. |
| Pricing | ||
| Published price | From €7,900 / yr Vendor pricing page: Essential from €7,900 per market per year (tracks 4 brands, 2 segments, monthly updates, up to 25k interviews/brand/market), Pro from €18,900 per market per y… | Custom No published numeric price. Red Points uses a transparent flat-fee model scoped by channels covered, markets, number of brands, and level of seller intelligence/reporting; detecti… |
| Pricing model | Tiered plans | Flat rate |
| Free options | No free plan · Free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2014 | 2011 |
| Team size | 51-200 employees | 201-500 employees |
| Headquarters | Berlin, Germany | Barcelona, Spain |
| Featured clients | Not available | Puma, Samsung, Ralph Lauren |