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Index Exchange vs Lotame

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Index ExchangeProgrammatic Advertising

LotameProgrammatic Advertising

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Programmatic Advertising

Overview

Focus

Programmatic Advertising

Product

Global ad exchange powering transparent, efficient programmatic advertising transactions between premium publishers and top demand partners.

Data enrichment and identity platform helping publishers and marketers build, analyze, and activate audience data for programmatic advertising.

Website

Headquarters

Toronto, Canada

Columbia, Maryland

Company size

501-1,000 employees

51-200 employees

Founded

2001

2006

Pricing details

Source updated

Nov 2, 2026

Oct 29, 2026

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