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Improvado vs Whatagraph
People
PriceMarketing Analytics median $249
Published entry price
$199+per month
Marketing Analytics
Annual estimate10 people, entry price
$2,388+
Flat rate
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Marketing Analytics
Overview
Focus
Marketing Analytics
Marketing Analytics
Product
Improvado is an enterprise marketing analytics platform that aggregates data from 500+ sources with AI-powered insights, automated reporting, and cross-channel attribution.
Whatagraph is a marketing analytics platform for agencies and teams that automates multi-channel performance reporting with data blending and visualization capabilities.
Headquarters
San Mateo, California
Vilnius, Lithuania
Company size
201-500 employees
51-200 employees
Founded
2017
2015
Pricing details
Plan
Published entry price
Published rate
$199+ / month
Billable seats
Flat rate
Free options
Free trial
Pricing source
Source updated
Oct 29, 2026
Oct 29, 2026