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FullStory vs Hotjar

FullStory logo
FullStoryClick Analytics
CustomPublished price
Hotjar logo
HotjarBehavioral Analytics Platforms
FullStory logo
FullStory
Click Analytics

Complete data capture for complete customer understanding.

Hotjar logo
Hotjar
Behavioral Analytics Platforms

Understand how users behave on your site.

Overview
CategoryClick AnalyticsBehavioral Analytics Platforms
What it isFullStory is a digital experience intelligence platform that captures and indexes every user interaction to provide session replay, heatmaps, and AI-powered insights for optimizing web and mobile experiences.Hotjar is a behavior analytics platform that combines heatmaps, session recordings, feedback widgets, and surveys to help product teams understand how users interact with their websites and apps.
Pricing
Published priceCustom
Fullstory Free is a perpetual plan (30,000 sessions/mo, session replay + basic analytics, up to 10 users). Paid tiers (Business, Advanced, Enterprise) are quote-only with no publi…
Basic (Free): 35 daily sessions, unlimited heatmaps Plus: $32/month - 100 daily sessions, filtering Business: $80/month - 500 daily sessions, custom integrations Scale: $171/month…
Pricing modelTiered plansNot available
Free optionsFree plan · Free trialFree plan · Free trial
Deal on CubbieNone right nowNone right now
Company
Founded20142014
Team size501-1,000 employees201-500 employees
HeadquartersAtlanta, GeorgiaValletta, Malta
Featured clientsPeloton, Icelandair, GAPHubSpot, Shopify, Microsoft

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