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Dotdigital vs Iterable

Dotdigital logo
DotdigitalMarketing Automation
From $250 / moPublished price
Iterable logo
IterableMarketing Automation
CustomPublished price
Dotdigital logo
Dotdigital
Marketing Automation

Marketing made human

Iterable logo
Iterable
Marketing Automation

Activate customers at every touchpoint.

Overview
CategoryMarketing AutomationMarketing Automation
What it isCross-channel marketing automation platform for ecommerce and B2B brands with email, SMS, push, social, and live chat campaign orchestration.Iterable is a cross-channel marketing platform that enables brands to create and optimize personalized customer journeys across email, SMS, push, in-app, web push, and direct mail.
Pricing
Published priceFrom $250 / mo
Paid plans start around $250/month (regional and channel variances; some sources cite ~$187/mo for Shopify or up to $500/mo entry depending on package). No free plan; free trial a…
Custom
No public list price; Iterable is quote-only across its Growth, Premier, and Enterprise tiers, priced on active-profile/MAU volume plus messaging usage, channels, and implementati…
Pricing modelTiered plansCustom quote
Free optionsNo free plan · Free trialNo free plan · No free trial
Deal on CubbieNone right nowNone right now
Company
Founded19992013
Team size201-500 employees501-1,000 employees
HeadquartersLondon, UKSan Francisco, California
Featured clientsNot availableDoorDash, Priceline, Calm

Where these sit in Marketing Automation

  • Dotdigital$3,000
  • Marketing Automation median$1,164

Per seat, per year, across 14 products publishing a price. Half of Marketing Automation sits between $468 and $2,388, and 44% of its plans are priced on request. Iterable states a range rather than a single yearly figure, so it is not marked here.

See the whole Marketing Automation market

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