Criteo vs Smadex
CriteoRetargeting Platforms
CustomPublished price
SmadexDisplay Advertising Platforms
Criteo Retargeting Platforms Commerce media and retargeting platform. | Smadex Display Advertising Platforms AI-Powered DSP Engineered for Growth | |
|---|---|---|
| Overview | ||
| Category | Retargeting Platforms | Display Advertising Platforms |
| What it is | Criteo is a global commerce media platform specializing in dynamic retargeting with personalized ads based on user behavior and intent data across display, video, and social. | Mobile DSP with machine learning optimization for user acquisition and retargeting campaigns across mobile inventory. |
| Pricing | ||
| Published price | Custom Criteo does not publish a rate card. Advertisers pay for media on a CPC/CPM basis plus a Criteo DSP platform fee charged as a percentage of media spend, with an additional Managed… | No public rate card. Smadex is a managed/self-serve mobile DSP billed on media models negotiated per campaign (CPM, CPC, CPI, CPA, CPCV, CPV, revshare/ROAS). No published minimum… |
| Pricing model | Custom quote | Not available |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2005 | 2013 |
| Team size | 5001-10000 employees | 51-200 employees |
| Headquarters | Paris, France | Barcelona, Spain |