Braze vs Customer.io
BrazeCustomer Journey Orchestration
CustomPublished price
Customer.ioCustomer Journey Orchestration
Braze Customer Journey Orchestration Customer engagement platform for leading brands. | Customer.io Customer Journey Orchestration Messaging that drives engagement. | |
|---|---|---|
| Overview | ||
| Category | Customer Journey Orchestration | Customer Journey Orchestration |
| What it is | Braze is an enterprise customer engagement platform that delivers personalized, cross-channel messaging through email, push, SMS, in-app, and Content Cards, powered by real-time data streaming and AI. | Customer.io is a customer engagement platform that enables marketing and product teams to send targeted, behavior-driven emails, push notifications, SMS, and in-app messages using real-time customer data. |
| Pricing | ||
| Published price | Custom Braze does not publish list prices; all four editions (Go, Select, Pro, Enterprise) are contact-sales and scale with Monthly Active Users (MAU) plus Action Credits. Multiple third… | Essentials: $100/month - Up to 5,000 profiles, email + push Premium: Starting at $1,000/month - Advanced features, premium support Enterprise: Custom - Dedicated support, SLA, com… |
| Pricing model | Tiered plans | Tiered plans |
| Free options | No free plan · Free trial | No free plan · Free trial |
| Deal on Cubbie | None right now | 1 year free Live now |
| Company | ||
| Founded | 2011 | 2012 |
| Team size | 1,001-5,000 employees | 201-500 employees |
| Headquarters | New York, New York | Portland, Oregon |
| Featured clients | Burger King, Disney+, Dominos | Notion, Buffer, Segment |