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Amplitude vs Hotjar
People
Price
Published entry price
$49+per month
Behavioral Analytics Platforms
Annual estimate10 people, entry price
$588+
Flat rate
Offer
No offer right now
No offer right now
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Behavioral Analytics Platforms
Overview
Focus
Behavioral Analytics Platforms
Behavioral Analytics Platforms
Product
Amplitude is a digital analytics platform that helps product teams understand user behavior, run experiments, and drive growth through behavioral data analysis, A/B testing, and user journey insights.
Hotjar is a behavior analytics platform that combines heatmaps, session recordings, feedback widgets, and surveys to help product teams understand how users interact with their websites and apps.
Headquarters
San Francisco, California
Valletta, Malta
Company size
501-1,000 employees
201-500 employees
Founded
2014
2014
Pricing details
Plan
Published entry price
Published rate
$49+ / month
Billable seats
Flat rate
Free options
Free plan
Free plan, Free trial
Pricing source
Source updated
Oct 29, 2026
Oct 29, 2026