Amobee vs Place Exchange
AmobeeProgrammatic Advertising
CustomPublished price
Place ExchangeDigital Out-of-Home Advertising
Usage-basedPublished price
Amobee Programmatic Advertising Amobee is now Nexxen | Place Exchange Digital Out-of-Home Advertising Real Programmatic Out of Home | |
|---|---|---|
| Overview | ||
| Category | Programmatic Advertising | Digital Out-of-Home Advertising |
| What it is | Independent programmatic advertising platform with DSP and SSP now part of Nexxen for media buying. | Programmatic SSP exclusively for digital out-of-home advertising connecting media owners with demand. |
| Pricing | ||
| Published price | Custom Amobee was acquired by Tremor International (2022, ~$239M) and its omnichannel DSP and Advanced TV platform were integrated and rebranded as the Nexxen DSP (Tremor/Nexxen). The Am… | Usage-based Programmatic out-of-home exchange; advertisers buy impressions on a CPM/media-spend basis rather than a subscription. No published rate card. Place Exchange's own aggregate data r… |
| Pricing model | Custom quote | Usage-based |
| Free options | No free plan · No free trial | No free plan · No free trial |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2005 | 2018 |
| Team size | 501-1000 employees | 51-200 employees |
| Headquarters | Redwood City, CA | New York, NY |