ActionIQ vs Hightouch
ActionIQCustomer Data Platforms
CustomPublished price
HightouchCustomer Data Platforms
ActionIQ Customer Data Platforms Enterprise composable CDP. | Hightouch Customer Data Platforms Composable customer data platform. | |
|---|---|---|
| Overview | ||
| Category | Customer Data Platforms | Customer Data Platforms |
| What it is | ActionIQ is an enterprise customer data platform with a composable architecture that activates customer data across channels without copying it from existing infrastructure. | Hightouch is a composable CDP and reverse ETL platform that activates data warehouse data by syncing it to 200+ business tools for marketing, sales, and customer success. |
| Pricing | ||
| Published price | Custom Enterprise-only CDP with platform fee plus usage-based pricing; quote-only, no free plan, higher price floor than mid-market tools. Acquired by Uniphore (Dec 2024, ~$145M) and reb… | See Hightouch's website for current pricing. Plans scale based on usage and team size. |
| Pricing model | Custom quote | Usage-based |
| Free options | Free plan · No free trial | Free plan |
| Deal on Cubbie | None right now | None right now |
| Company | ||
| Founded | 2014 | 2018 |
| Team size | 201-500 employees | 51-200 employees |
| Headquarters | New York, New York | San Francisco, California |
| Featured clients | Not available | PetSmart, GitLab, Betterment |