Intent Edge (by Intent HQ) is a tool that delivers one-to-one, real-time engagement without collecting or transmitting personal data. This world-class product sets a new benchmark for privacy-first personalization.

Proven, measurable outcomes:

• +136% total deposit uplift (Evest)
• +9× CTR uplift (Aditya Birla Capital)
• +204% redemption per client (European Loyalty Coalition)
• +45% CTR improvement (Large Indian Retail E-Commerce)

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While most tools depend on cloud processing or identity graphs, Intent Edge processes over 50 behavioural signals per user creating 500 new insights, directly on the device, making personalisation scalable, secure, and regulation-ready.

It enables efficient and respectful marketing by smarter timing reduces digital noise and builds customer trust.

Intent Edge is scalable across industries and geographies having been successfully deployed in India, MENA, and Europe across fintech, telecom, retail, and loyalty, delivering results in highly diverse markets with minimal code change. It is designed to support millions of devices concurrently; currently live on ~3.5M devices.

With moment-based innovation, it has features like "Best Moment to Engage" allowing brands to act when attention is highest, driving engagement through relevance, not repetition.