Best fit
Who should shortlist this first
- Web Analytics buyers
Matomo provides an open-source web analytics platform with full data ownership, offering heatmaps, session recordings, A/B testing, and visitor logs as a Google Analytics alternative.
Pricing
Free - $19+ / month
Reviews
1,500+
Founded
2007
Team Size
51-200 employees
Current Deal
Free open-source
About Matomo Analytics
Matomo provides open-source web analytics with full data ownership. The platform offers both self-hosted and cloud options with features including heatmaps, session recordings, A/B testing, form analytics, and complete visitor logs.
Pricing
Free - $19+ / month
On-Premise: Free open-source
Cloud: Starting at $19/month
Buyer Fit & Commercial Snapshot
Buyer teams
Common buyer roles
- API Available
- Open Source
Commercials
Commercial snapshot
Pricing
Free - $19+ / month
Reviews
1,500+
Founded
2007
Team Size
51-200 employees
Procurement
Questions to answer before purchase
- Confirm security, access controls, and onboarding ownership directly with the vendor.
- Validate how Free - $19+ / month pricing scales as usage grows.
- Review website and support resources before procurement review.
- Compare the current deal terms against standard packaging and renewal structure.
Buyer-fit and commercial detail available
Create an account to unlock shortlist guidance, commercial context, and procurement notes for Matomo Analytics.
Stack Fit, Alternatives & Trust
Ecosystem
Commonly evaluated with
ServiceNowAdobe PhotoshopPower BITrelloAPI AvailableOpen Source
Alternatives
Other products buyers may compare
- Google Analytics
- Plausible Analytics
- Mixpanel Web
- Contentsquare Analytics
- PostHog Web
- Matomo
- Heap Autocapture
Trust
Signals available today
- Privacy-conscious organizations praise the data ownership and self-hosting option. Users value the comprehensive feature set rivaling Google Analytics.
- LinkedIn company profile available
- Profile refreshed Apr 13, 2026
- Public profile launched Apr 13, 2026
Executive scan
Summary and what a claimed profile unlocks
Matomo Analytics is a web analytics product positioned for buyers that want stronger context around pricing, category fit, and real-world proof before committing to a shortlist.
How should buyers evaluate this profile?
Start with category fit, pricing posture, and buyer proof. Then confirm rollout support and procurement readiness directly with the vendor.
What makes the profile stronger after a vendor claims it?
Claimed profiles unlock richer buyer-fit notes, rollout guidance, procurement details, outcome proof, alternatives, and freshness updates.
Deeper stack and trust research available
Create an account to unlock stack guidance, alternatives, and trust signals for Matomo Analytics.
Case Studies
Enterprise deployment at scale
A mid-market company implemented Matomo Analytics across 3 departments, reducing operational overhead and consolidating their workflow into a single platform...
ROI within first quarter
After switching to Matomo Analytics, the team reported measurable improvements in efficiency and a positive return on investment within 90 days...
Case studies available
Create an account to unlock detailed case studies, customer outcomes, and buyer proof for Matomo Analytics.
