Ideal Customer Profile (ICP)

Cubbie provides a personalized, white-glove service to connect buyers with software vendors.
For early adopters (before Sep 1, 2025), this is at no charge and is included with your Cubbie membership.

This form allows us to better understand your ICP so that we may attract the right demand based on your unique objectives. You will receive a dedicated Analyst on our team to research, prospect, gather, and contact 400 prospective clients each month, totaling 4,800 for your membership year. Our analyst first gathers a list of 400 prospective clients.

Results are typically stronger when a third-party endorsement, like Cubbie, represents your product to prospective customers.
You may re-submit this form at any time to change direction, if needed.

ICP Questionnaire

Time to complete: 5-6 minutes

Your Company/Product Name*

Your Name*

Your Email*

What customer should we target?*

What size of companies are your ideal customers? How many employees do they typically have? (e.g. SMB, mid-market, enterprise)*

Which industries or verticals do you typically target?

Are there any specific geographies or regions we should focus on?

Are the specific departments you typically sell into? (e.g. Marketing, IT, HR)
What job titles or roles do you seek? (e.g. Chief Marketing Officer)

What criteria disqualify a lead for you?
Are there any dealbreakers we should know when qualifying prospects?

Is there anything else you want to tell us?

Your analyst will review your ICP questionnaire and determine a gameplan within 14 days.
‍
For instance, in the example used in the placeholder text, your analyst may use sources like Google Maps to identify car dealerships, go on their website, and gather the relevant information. The entire process is done by-hand.

At the end of the month, your analyst will provide you with a spreadsheet with the 400 prospective clients, including columns like organization name, homepage URL, and email address.

Once you approve the list of 400 prospective leads, the analyst will then contact those 400 prospective clients with a short script.

Please note we do not speak / call with any of your prospective clients. Our goal is to simply gather the list of leads and do the initial outreach/outbound message via email or contact form. Any interested clients will contact you directly. Good luck and we look forward to bringing you success!

Pro tip: save these spreadsheets and re-target them in the future.



Thank you!

You have successfully submitted the ICP Questionnaire.
Our team will review and get back to you soon.

Oops! Something went wrong. Please refresh & try again.